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Car Rentals - France

France

By 2024, the Car Rentals market in France is expected to generate a revenue of €1.68bn.
The projected annual growth rate of 2.49% is expected to result in a market volume of €1.90bn by 2029.
The number of users in this market is expected to reach 6.17m users by 2029, with a user penetration of 8.5% in 2024 and 9.4% by 2029.
The average revenue per user (ARPU) is projected to be €304.60.
It is expected that 76% of the total revenue in this market will be generated through online sales by 2029.
Comparing globally, United States is expected to generate the most revenue in this market with €29,240m in 2024.
France's car rental market is seeing a shift towards electric and hybrid vehicles as consumers prioritize sustainability and eco-friendliness.

Key regions: United States, Saudi Arabia, Thailand, South America, Malaysia

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Analyst Opinion

The Car Rentals market in France has been experiencing significant growth in recent years. Customer preferences have shifted towards more flexible and convenient transportation options, leading to an increase in demand for car rentals. This trend is driven by several factors, including changing lifestyles, the rise of the sharing economy, and the increasing popularity of domestic travel.

Customer preferences: One of the main reasons for the growth in the car rentals market in France is the changing preferences of customers. Many people are now opting for more flexible and convenient transportation options, rather than owning a car. This is especially true in urban areas where parking and traffic congestion are major concerns. Renting a car allows customers to have access to a vehicle when they need it, without the hassle and expense of owning one.

Trends in the market: The rise of the sharing economy has had a significant impact on the car rentals market in France. Companies like Uber and BlaBlaCar have revolutionized the way people travel, making it easier and more affordable to get around. This has led to an increase in demand for car rentals, as people are looking for convenient and cost-effective ways to travel. Another trend in the market is the increasing popularity of domestic travel. With the rise of low-cost airlines and the availability of affordable accommodation options, more people are choosing to explore their own country. Renting a car allows them to have the freedom to travel at their own pace and visit remote or off-the-beaten-path destinations.

Local special circumstances: France is known for its diverse landscapes and rich cultural heritage, making it an attractive destination for tourists. The country offers a wide range of attractions, from picturesque countryside to vibrant cities, and renting a car allows visitors to explore these different regions at their own pace. Furthermore, France has a well-developed transportation infrastructure, with an extensive network of highways and well-maintained roads. This makes it easy for people to rent a car and travel around the country.

Underlying macroeconomic factors: The growth of the car rentals market in France is also influenced by underlying macroeconomic factors. The country has a stable economy and a high standard of living, which allows people to afford car rental services. Additionally, the tourism industry in France is a major contributor to the economy, attracting millions of visitors each year. This creates a strong demand for car rentals, as tourists often prefer the convenience and flexibility of having their own vehicle. In conclusion, the Car Rentals market in France is experiencing significant growth due to changing customer preferences, the rise of the sharing economy, and the increasing popularity of domestic travel. The country's diverse landscapes, well-developed transportation infrastructure, and stable economy also contribute to this growth. As these trends continue to evolve, the car rentals market in France is expected to expand further in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car rental services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.