Market Insights Health OTC Pharmaceuticals

Skin Treatment - United States

United States

In the year 2024, the Skin Treatment market market in the United States is projected to generate a revenue of €3.88bn.
This market is anticipated to experience an annual growth rate of 4.91% from 2024 to 2029 (CAGR 2024-2029).
When compared to other countries worldwide, the in the United States holds the highest revenue in the Skin Treatment market market, amounting to €3.88bn in 2024.
Taking into account the total population, the per person revenue in 2024 is estimated to be €11.35.
The United States is witnessing a growing trend towards natural and organic skin treatment products in the OTC Pharmaceuticals market.

Key regions: Europe, United Kingdom, United States, Canada, China

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Analyst Opinion

The Skin Treatment market in United States is experiencing significant growth and development.

Customer preferences: Customers in the United States have shown a strong preference for natural and organic skin treatment products. They are increasingly seeking products that are free from harsh chemicals and artificial ingredients, and instead opting for those that are made from natural and sustainable sources. This shift in consumer preferences can be attributed to the growing awareness about the potential harmful effects of synthetic ingredients on the skin and the environment. Additionally, customers are also looking for skincare products that address specific skin concerns such as aging, acne, and hyperpigmentation.

Trends in the market: One of the key trends in the Skin Treatment market in United States is the rise of clean beauty. Clean beauty refers to products that are made with non-toxic ingredients and are free from potentially harmful chemicals. This trend is driven by the increasing demand for transparency and sustainability in the beauty industry. Customers are becoming more conscious of the ingredients used in their skincare products and are actively seeking out brands that align with their values. As a result, many skincare companies in the United States are reformulating their products to meet the clean beauty standards and cater to the growing demand.Another trend in the market is the growing popularity of multi-step skincare routines. Inspired by the Korean beauty trend, customers in the United States are adopting elaborate skincare routines that involve multiple steps and products. This trend is driven by the desire for flawless and youthful-looking skin. Customers are willing to invest in a wide range of skincare products such as cleansers, toners, serums, moisturizers, and masks to achieve their desired results. This trend has led to an increase in the demand for specialized skincare products and has created opportunities for new product launches in the market.

Local special circumstances: The United States has a highly competitive skincare market, with a large number of local and international brands vying for market share. This competitive landscape has led to a constant influx of new products and innovations in the market. Skincare companies in the United States are constantly striving to differentiate themselves by offering unique formulations, packaging, and marketing strategies. This intense competition has resulted in a dynamic and rapidly evolving market, where customers have a wide range of options to choose from.

Underlying macroeconomic factors: The Skin Treatment market in United States is also influenced by macroeconomic factors such as disposable income, consumer confidence, and population demographics. A strong economy and high disposable income levels have allowed customers to spend more on skincare products. Additionally, the aging population and the desire to maintain a youthful appearance have also contributed to the growth of the market. As the population ages, there is an increased demand for anti-aging and rejuvenating skincare products. Moreover, the United States has a diverse population with different skin types and concerns, which has created a demand for a wide range of skincare products catering to specific needs.In conclusion, the Skin Treatment market in United States is experiencing growth and development driven by customer preferences for natural and organic products, trends such as clean beauty and multi-step skincare routines, local special circumstances of intense competition, and underlying macroeconomic factors such as disposable income and population demographics.

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.