Market Insights Health OTC Pharmaceuticals

Hand Sanitizer - South Africa

South Africa

The Hand Sanitizer market market in South Africa is projected to generate a revenue of €13.93m in 2024.
It is anticipated to experience an annual growth rate of 2.78% (CAGR 2024-2029).
When compared to other countries, the in the United States leads in terms of revenue, with €596.80m in 2024.
In relation to the total population, the per person revenue stands at €0.23 in 2024.
South Africa's hand sanitizer market has experienced a surge in demand due to heightened hygiene awareness during the COVID-19 pandemic.

Key regions: Australia, Germany, United States, China, Japan

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Analyst Opinion

The Hand Sanitizer market in South Africa has seen significant growth in recent years, driven by changing customer preferences, emerging trends, and local special circumstances.

Customer preferences: In South Africa, customers are increasingly prioritizing hygiene and cleanliness, leading to a growing demand for hand sanitizers. This shift in preferences is largely influenced by global health concerns, such as the COVID-19 pandemic, which has heightened awareness about the importance of hand hygiene. Customers are now more conscious about preventing the spread of germs and are actively seeking products that offer effective sanitization.

Trends in the market: One of the key trends in the Hand Sanitizer market in South Africa is the rising popularity of alcohol-based sanitizers. Alcohol-based sanitizers are known for their ability to kill a wide range of germs and viruses, making them highly effective in preventing the spread of diseases. As a result, customers are gravitating towards these products, leading to an increase in their sales.Another trend in the market is the growing demand for natural and organic hand sanitizers. Customers are becoming more mindful of the ingredients used in personal care products and are seeking products that are free from harmful chemicals. This trend is driven by a desire for safer and more environmentally friendly alternatives, leading to the emergence of natural and organic hand sanitizers in the market.

Local special circumstances: South Africa has a unique set of circumstances that have contributed to the development of the Hand Sanitizer market. The country has a high population density, with many people living in close proximity to each other. This increases the risk of disease transmission and highlights the importance of hand hygiene. Additionally, South Africa experiences regular outbreaks of infectious diseases, such as cholera and tuberculosis, further emphasizing the need for effective hand sanitizers.

Underlying macroeconomic factors: The Hand Sanitizer market in South Africa is also influenced by macroeconomic factors. The country has a growing middle class with increasing disposable income, enabling more people to afford personal care products like hand sanitizers. Additionally, urbanization and a shift towards a more modern lifestyle have led to changes in consumer behavior, with a greater emphasis on health and hygiene.In conclusion, the Hand Sanitizer market in South Africa is experiencing growth due to changing customer preferences, emerging trends, and local special circumstances. Customers are prioritizing hygiene and cleanliness, leading to an increased demand for hand sanitizers. The popularity of alcohol-based sanitizers and natural/organic options is on the rise. South Africa's unique circumstances, such as high population density and regular outbreaks of infectious diseases, further contribute to the development of the market. Additionally, underlying macroeconomic factors, such as a growing middle class and urbanization, play a role in driving the market's growth.

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.