Market Insights Financial Wealth Management

Financial Advisory - Switzerland

Switzerland

Assets under Management in the Financial Advisory market are projected to reach €5.13tn in 2024.
Assets under Management are expected to show an annual growth rate (CAGR 2024-2029) of 0.73%, resulting in a market volume of €5.32tn by 2029.

Key regions: United States, Singapore, Europe, Switzerland, Canada

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Región

Comparación de regiones

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Analyst Opinion

The Financial Advisory market in Switzerland has been experiencing significant growth in recent years.

Customer preferences: Swiss customers have shown a strong preference for personalized and tailored financial advice. They value expertise and trustworthiness, and are willing to pay a premium for high-quality advisory services. This preference is driven by the country's high level of wealth and the complexity of the financial landscape. Swiss clients often have diverse investment portfolios and require sophisticated strategies to manage their assets effectively.

Trends in the market: One major trend in the Swiss Financial Advisory market is the increasing demand for sustainable and socially responsible investments. Swiss investors have become more conscious of the environmental and social impact of their investments and are seeking advisors who can help them align their financial goals with their values. This trend is in line with the global shift towards sustainable investing, but it is particularly pronounced in Switzerland due to the country's strong tradition of ethical and responsible business practices. Another trend in the market is the growing popularity of digital advisory platforms. Swiss customers, particularly the younger generation, are increasingly comfortable using online tools and platforms to manage their finances. Digital advisory platforms offer convenience, accessibility, and lower fees compared to traditional advisory services. While the demand for digital advisory platforms is still relatively small compared to traditional advisory services, it is expected to grow rapidly in the coming years.

Local special circumstances: Switzerland has a unique financial landscape characterized by a large number of private banks and wealth management firms. These institutions have a long history of providing high-quality advisory services to wealthy clients. The presence of these institutions has created a highly competitive market, with firms vying for the attention of wealthy clients. As a result, financial advisors in Switzerland must continuously innovate and differentiate themselves to attract and retain clients.

Underlying macroeconomic factors: Several macroeconomic factors have contributed to the growth of the Financial Advisory market in Switzerland. The country has a stable economy and a strong banking sector, which has fostered a favorable environment for financial advisory services. Additionally, Switzerland has a high level of wealth per capita, with a significant portion of the population having investable assets. This wealth, combined with low interest rates, has driven the demand for financial advisory services as individuals seek to maximize their returns and preserve their wealth. In conclusion, the Financial Advisory market in Switzerland is growing due to customer preferences for personalized advice, the increasing demand for sustainable investments, and the popularity of digital advisory platforms. The country's unique financial landscape and underlying macroeconomic factors have also contributed to the growth of the market. As the market continues to evolve, financial advisors in Switzerland will need to adapt to changing customer preferences and leverage technology to stay competitive.

Methodology

Data coverage:

The data encompasses B2C enterprises. The figures are based on gross revenues, assets under management, and user & advisor data of relevant services and products offered within the Wealth Management market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research activities (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as: GDP, gross national income (GNI), consumer spending, total investment (% of GDP), high income (% of population), and number of high-net-worth individuals (HNWI). This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).