Smart Appliances - Indonesia

Indonesia

The projected revenue in the Smart Appliances market for Indonesia is expected to reach €253.6m in 2024.
This indicates a positive growth trend as the revenue is projected to increase at an annual growth rate of 12.25% (CAGR 2024-2028) in the country.
By 2028, the market volume is estimated to reach €402.6m in Indonesia.
Furthermore, the number of active households in the Smart Appliances market is anticipated to reach 17.6m users by 2028 in Indonesia.
This suggests a significant increase in the adoption of smart appliances among households in the country.
Additionally, the household penetration rate is expected to rise from 7.0% in 2024 to 21.5% by 2028, indicating a higher percentage of households embracing smart appliances.
In terms of average revenue per installed Smart_Home, it is currently expected to amount to €48.04 in Indonesia.
This metric reflects the average revenue generated per household that has installed smart appliances.
When comparing the global market, in China leads in terms of revenue generation in the Smart Appliances market.
In 2024, in China is projected to generate €15,800.0m in revenue, indicating its dominance in the global market.
Overall, the Smart Appliances market in Indonesia is expected to experience significant growth in terms of revenue, market volume, and household adoption.
The projected numbers highlight the potential and opportunities in this market segment within the country.
The demand for smart appliances in Indonesia is on the rise, driven by the country's growing urban population and increasing middle class.

Key regions: Sweden, Denmark, Japan, China, Europe

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

The segment Smart Appliances includes connected versions of all kinds of household appliances. In most cases, smart appliances are incremental innovations which add new features to existing products rather than creating totally new devices. The high amount of revenues are generated mainly by relatively high product prices. Many customers as a first step purchase lower-priced small appliances such as smart coffee machines or vacuum robots, whereas people who already own products from other segments are more likely to purchase large, higher-priced appliances like fridges. We expect devices to be adopted rather moderately in Europe and North America, but more quickly in Asia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.