Strategy Games - Serbia

Serbia

The Strategy Games market in Serbia is expected to experience significant growth in the coming years.
By 2022, the total revenue is projected to reach €4.38m.
This represents a substantial increase in market size.
Furthermore, it is anticipated that the market will continue to expand at a compound annual growth rate (CAGR) of 5.93% between 2022 and 2027.
By the end of this period, the market volume is estimated to reach €6.11m.
Within the Strategy Games market, revenue from in-app purchases (IAP) is expected to play a significant role.
In 2022, IAP revenue is projected to reach €3.92m.
This indicates the growing popularity of in-app purchases among players.
Additionally, revenue from paid apps is anticipated to reach €0.07m in the same year.
This demonstrates that there is still a market for paid apps in the Strategy Games market.
Advertising revenue is also expected to contribute to the market's overall revenue.
In 2022, advertising revenue in the Strategy Games market is projected to reach €0.39m.
This suggests that advertisers recognize the potential of this market segment and are investing accordingly.
In terms of user engagement, the number of downloads in the Strategy Games market is projected to reach 6.39m downloads in 2022.
This indicates a strong interest in these types of games among Serbian users.
Moreover, the average revenue per download is estimated to be €0.68, which highlights the potential profitability of this market segment.
A global comparison reveals that in China generates the highest revenue in the Strategy Games market.
In 2022, the revenue in China is projected to reach a staggering €5,977.00m.
This demonstrates the dominant position of the United States in this market segment.
Overall, the Strategy Games market in Serbia is poised for growth.
With increasing revenue and user engagement, this market segment presents significant opportunities for developers, advertisers, and investors alike.

Key regions: United States, Japan, Europe, Asia, India

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Región

Comparación de regiones

Moneda

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.