Simulation Games - Peru

Peru

The Simulation Games market in Peru is expected to witness significant growth in the coming years.
According to projections, the total revenue in this market is estimated to reach €3.99m in 2022.
Furthermore, it is anticipated that the market will experience a steady annual growth rate (CAGR 2022-2027) of 8.62%, resulting in a projected market volume of €5.78m by 2027.
Within the Simulation Games market, in-app purchase (IAP) revenue is predicted to reach €2.62m in 2022, indicating a strong demand for virtual products and additional features.
Additionally, paid app revenue is projected to reach €0.34m in 2022, indicating that users in Peru are willing to invest in premium gaming experiences.
Advertising revenue within the Simulation Games market is also expected to grow, reaching €1.03m in 2022.
This suggests that advertisers recognize the potential of reaching a large audience through these games.
In terms of user engagement, the number of downloads in the Simulation Games market is projected to reach 50.78m downloads in 2022.
This demonstrates the popularity of these games among Peruvian consumers.
Interestingly, the average revenue per download currently stands at €0.08.
This figure highlights the opportunity for developers and publishers to monetize their games effectively.
When comparing the global market, it is worth noting that in the United States generates the highest revenue in the Simulation Games market, with a projected revenue of €4,369.00m in 2022.
This demonstrates the dominance of the US market in this industry.

Key regions: Germany, India, United States, South Korea, Asia

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.