Outdoor Furniture - Portugal

  • Portugal
  • In Portugal, the revenue in the Outdoor Furniture market is projected to reach €76.58m in 2024.
  • It is anticipated that the market will experience an annual growth rate of 3.76% (CAGR 2024-2029).
  • When compared to other countries worldwide, in the United States leads in terms of revenue generation, with a staggering €17,110m in 2024.
  • Taking into account the total population figures, per person revenues in Portugal are estimated to be €7.49 in 2024.
  • Portugal's outdoor furniture market is booming due to the country's warm climate and increasing demand for outdoor living spaces.

Key regions: Brazil, China, France, India, Germany

 
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Analyst Opinion

The Outdoor Furniture market in Portugal has been experiencing steady growth in recent years, driven by changing customer preferences and favorable macroeconomic factors.

Customer preferences:
In Portugal, customers are increasingly looking for outdoor furniture that combines both style and functionality. They are seeking furniture that not only enhances the aesthetics of their outdoor spaces but also provides comfort and durability. As a result, there is a growing demand for high-quality materials such as teak, aluminum, and rattan, which offer both durability and aesthetic appeal. Additionally, customers are also showing a preference for modular and customizable outdoor furniture, allowing them to create unique and personalized outdoor spaces.

Trends in the market:
One of the key trends in the Outdoor Furniture market in Portugal is the rise of eco-friendly and sustainable products. With increasing awareness about environmental issues, customers are actively seeking furniture made from sustainable materials and produced using eco-friendly manufacturing processes. This trend is driving the demand for outdoor furniture made from recycled materials, such as recycled plastic or reclaimed wood. Companies that offer eco-friendly options are gaining a competitive advantage in the market. Another trend in the market is the growing popularity of outdoor living spaces. Portuguese consumers are increasingly investing in their outdoor spaces, transforming them into extensions of their homes. This trend is driving the demand for outdoor furniture that can withstand different weather conditions and provide a comfortable and inviting atmosphere. As a result, there is a growing demand for outdoor furniture sets that include sofas, dining tables, and loungers, allowing customers to create functional and stylish outdoor living areas.

Local special circumstances:
Portugal's favorable climate is a significant factor contributing to the growth of the Outdoor Furniture market. With its mild winters and long sunny summers, Portugal offers ideal conditions for outdoor living and entertaining. This encourages people to spend more time outdoors and invest in outdoor furniture to enhance their outdoor experiences.

Underlying macroeconomic factors:
The overall economic growth in Portugal has had a positive impact on the Outdoor Furniture market. As the economy continues to recover from the financial crisis, consumers have more disposable income, which they are willing to spend on improving their living spaces, including outdoor areas. Additionally, the growth of the tourism industry in Portugal has also contributed to the demand for outdoor furniture, as hotels and resorts invest in creating attractive outdoor spaces for their guests. In conclusion, the Outdoor Furniture market in Portugal is experiencing growth due to changing customer preferences, including a focus on style, functionality, and sustainability. The rise of outdoor living spaces and Portugal's favorable climate also play a significant role in driving the market. Furthermore, the overall economic growth and the growth of the tourism industry in Portugal have contributed to the increasing demand for outdoor furniture.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Visión general

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