Non-Alcoholic Drinks - Netherlands

The Non-Alcoholic Drinks market in Netherlands has been experiencing significant growth in recent years. Customer preferences have shifted towards healthier beverage options, driving the demand for non-alcoholic drinks. This trend can be attributed to a combination of factors, including increasing health consciousness among consumers, a growing focus on wellness, and the availability of a wide range of innovative and flavorful non-alcoholic beverages.

Customer preferences: In line with global trends, customers in Netherlands are increasingly seeking healthier alternatives to traditional alcoholic beverages. This shift in consumer preferences can be attributed to a growing awareness of the negative health effects of excessive alcohol consumption. Non-alcoholic drinks offer a variety of options that cater to different tastes and preferences, including carbonated soft drinks, fruit juices, flavored waters, and herbal teas. These beverages provide consumers with a refreshing and flavorful experience without the negative health consequences associated with alcohol.

Trends in the market: One of the key trends in the Non-Alcoholic Drinks market in Netherlands is the rise of functional beverages. Functional beverages are drinks that offer additional health benefits beyond basic hydration. These beverages often contain added vitamins, minerals, or other bioactive ingredients that promote wellness. Functional beverages have gained popularity among health-conscious consumers who are looking for beverages that not only quench their thirst but also provide added nutritional value. Another trend in the market is the growing demand for premium non-alcoholic drinks. Consumers are willing to pay a premium price for high-quality, innovative, and unique beverages. This trend has led to the emergence of artisanal and craft non-alcoholic beverages in the market. These beverages are often made using traditional methods and high-quality ingredients, offering consumers a premium and exclusive drinking experience.

Local special circumstances: Netherlands has a strong culture of sustainability and environmental awareness. This has influenced the Non-Alcoholic Drinks market, with consumers showing a preference for beverages that are produced using sustainable practices and packaging. As a result, there has been an increase in the availability of organic and eco-friendly non-alcoholic drinks in the market.

Underlying macroeconomic factors: The Non-Alcoholic Drinks market in Netherlands has also been influenced by macroeconomic factors. The country has a stable economy and a high standard of living, which has increased the purchasing power of consumers. This has allowed consumers to spend more on premium and healthier beverage options. Additionally, the Netherlands has a well-developed distribution network, making it easier for non-alcoholic beverage manufacturers to reach a wide consumer base. In conclusion, the Non-Alcoholic Drinks market in Netherlands is experiencing growth due to changing customer preferences towards healthier beverage options. The rise of functional beverages and premium non-alcoholic drinks are key trends in the market. The local special circumstances of sustainability and environmental awareness have also influenced the market. The stable economy and well-developed distribution network in Netherlands have further contributed to the growth of the Non-Alcoholic Drinks market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.