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In 2022, Meta and Google accounted for 67.4 percent of the European digital advertising market, where Amazon accounted for 7.1 percent. Amazon's share has been steadily increasing in the presented period.
Distribution of digital advertising spending in Europe from 2019 to 2022, by company
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Further Content: You might find this interesting as well
IAB Europe. (February 9, 2023). Distribution of digital advertising spending in Europe from 2019 to 2022, by company [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/454990/europe-share-of-online-ad-revenue-by-market/
IAB Europe. "Distribution of digital advertising spending in Europe from 2019 to 2022, by company." Chart. February 9, 2023. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/454990/europe-share-of-online-ad-revenue-by-market/
IAB Europe. (2023). Distribution of digital advertising spending in Europe from 2019 to 2022, by company. Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/454990/europe-share-of-online-ad-revenue-by-market/
IAB Europe. "Distribution of Digital Advertising Spending in Europe from 2019 to 2022, by Company." Statista, Statista Inc., 9 Feb 2023, https://www.statista.com/statistics/454990/europe-share-of-online-ad-revenue-by-market/
IAB Europe, Distribution of digital advertising spending in Europe from 2019 to 2022, by company Statista, https://www.statista.com/statistics/454990/europe-share-of-online-ad-revenue-by-market/ (last visited May 11, 2024)
Distribution of digital advertising spending in Europe from 2019 to 2022, by company [Graph], IAB Europe, February 9, 2023. [Online]. Available: https://www.statista.com/statistics/454990/europe-share-of-online-ad-revenue-by-market/