Effectiveness of Walmart Connect 2023 | Statista

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During a fall 2023 survey carried out among U.S. marketers who worked with Walmart Connect, 37 percent of respondents rated the network's targeting effectiveness as excellent or very good. Return on investment (ROI) generated by Walmart Connected was deemed excellent or very good by 29 percent of responding marketers.

Marketer assessment of Walmart Connect in the United States as of October 2023, by key performance indicator

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Release date

February 2024

More information

Region

North America, United States

Survey time period

September 18 to October 10, 2023

Number of respondents

58 respondents

Special properties

among CPG brand professionals who worked with Walmart Connect

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