Share of French consumers willing to pay more for Made in France products 2021

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This statistic displays the share of French customers who declared themselves willing to spend more on products knowing these were manufactured in France in 2020 and in 2021. It seems that nearly 40 percent of French consumers were ready to spend a five percent higher price for a product made in France in 2020. The following year, this proportion dropped to 35 percent.

Willingness to spend more on products knowing these were produced in France among French consumers in 2020 and 2021

Characteristic	2020	2021
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Release date

June 2021

More information

Region

France

Survey time period

June 18-19, 2020; June 3-4, 2021

Number of respondents

1,015 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

This question was phrased by the source as follows: "Seriez-vous prêt à payer plus cher un produit dont vous savez qu'il a été fabriqué en France?"

Results for the year 2020 come from previous reports. That year, the sample size was 1,005.

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