Nils-Gerrit Wunsch
Research expert covering foods trends in North America, Europe, and the global food system
Get in touch with us nowYoung consumer's interest in consuming cultured meat in European countries 2022
Cultured or cultivated meat elicits a significant consumer interest among younger consumers. When asked if they would buy cultivated or cultured meat, 82 percent of responding consumers between 18 and 24 years of age in Germany stated that they would. Germany's young consumers lead its European peers in interest in this sort of product. Interest in France was below half among these younger consumers.
