Gen Z: favorite snack brands in the U.S. 2022

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In 2022, the top snack among Generation Z consumers in the U.S. was Goldfish crackers. Lay's came in a close second, with ten percent of respondents saying it was their favorite snack. Other top snacks included Cheez-Its, Doritos, and Cheetos.

Favorite snack brands among Generation Z in the U.S. as of 2022

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Release date

April 2022

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Region

United States

Survey time period

February 16 to March 22, 2022

Number of respondents

7,100 teens

Age group

Average of 16.2 years

Special properties

From 44 U.S. states

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Favorite snack brands among Generation Z in the U.S. as of 2022

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Statistics on " Generation Z food consumption in the U.S. "

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