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Leading mobile game subgenres spending worldwide 2023

Published by
J. Clement,
Apr 11, 2024
In 2023, 4X march battle games were one of the most top grossing mobile gaming subgenres worldwide. 4X march battle games generated over 8.1 billion U.S. dollars in consumer spending, making up 10.1 percent of total spend. 4X (the abbreviation of Explore, Expand, Exploit, Exterminate) is a subgenre of strategy-based games, and includes both turn-based and real-time strategy titles. The top game in the subgenre in 2023 was Evony. MMORPG titles ranked second with 7.17 billion U.S. dollars in consumer spending.

Leading mobile gaming subgenres worldwide in 2023, by consumer spend (in million U.S. dollars)

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Release date

January 2024

Region

Worldwide

Survey time period

2023

Special properties

downloads across iOS, Google Play; China is iOS only; genre breakdown based on source tracking, wider industry metrics may vary

Supplementary notes

Figures have been rounded.

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