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Distribution of infant diaper sales channels in China 2021

Published by
Xin Ou,
Feb 23, 2024
E-commerce became a significant distribution channel for baby diapers in China. In 2021, around 49.5 percent of the infant diapers were sold online in China, while about 50.5 percent were sold offline. Among all physical retail channels, maternity and childcare stores were the most popular place for consumers to purchase diapers.

Distribution of baby diaper sales in China in 2021, by retail channels

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Release date

January 2023

Region

China

Survey time period

2021

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Statistics on " Maternity and childcare product industry in China "

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Other statistics that may interest you Maternity and childcare product industry in China

Overview

5

Infant food

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Diapers

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Other products

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Distribution channels

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Consumer perspective

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Topics

Maternity and childcare product industry in ChinaBaby care market in the U.S.E-Commerce in ChinaRetail industry in ChinaDemographics of China
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