Ranking of text attributes around links for performance in France 2020

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In terms of netlinking, 87 percent of French SEO professionals agreed to consider site authority and page pagerank as highly important. To enhance the value of the links, taking care of the semantics of the text around the link, the theme of the original pages and varying the anchors, was declared as interesting by the SEO professional of the study in France in 2020. Adding a title attribute to links was very little or not at all interesting for one in two SEO professionals.

Importance rating of text attributes around links for a good SERP (Search Engine Result Page) positioning in France in 2020, according to SEO professionals

Characteristic	Importance rate on a scale of 0 to 5
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Release date

May 2020

More information

Region

France

Survey time period

2020

Number of respondents

133*

Special properties

SEO referencers

Supplementary notes

* The JDN questioned the professionals registered in its SEO directory to find out if the evaluation of these criteria had changed. They were asked to rate from 0 to 5 the importance of each criterion presented in an established list, 5 being the most important and 0 being the least important.

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