Honda's share of the U.S. car market 2020-2023
In 2023, Honda's U.S. market share reached around 7.6 percent, up from about 6.4 percent between January and December 2022. U.S. motorists bought about 1.16 million Honda-branded vehicles between January and December 2023, a rise of around 31.3 percent year-over-year.