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Free ad-supported streaming TV (FAST) advertising in the United States - statistics & facts
Key insights
- FAST ad spending in the U.S.
- 3.9bnUSD
Detailed statistics
Ad revenue of the FAST market in the U.S. 2019-2025
- Share of Americans using FAST platforms
- 57%
Detailed statistics
Share of FAST platform viewers in the U.S. 2020-2023
- Most popular FAST service in the U.S. and Canada
- The Roku Channel
Detailed statistics
Most popular AVOD/FAST services in the U.S. and Canada 2022
Editor’s Picks Current statistics on this topic
Current statistics on this topic
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Overview
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- Premium Statistic FAST channel revenues worldwide 2022-2028, by country
- Premium Statistic Share of FAST platform viewers in the U.S. 2020-2023
- Premium Statistic Share of FAST users in the U.S. 2018-2022, by platform
- Premium Statistic Most watched content types on free ad-funded streaming services in the U.S. 2022
- Premium Statistic Most popular AVOD/FAST services in the U.S. and Canada 2022
Overview
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Premium Statistic
FAST channel revenues worldwide 2022-2028, by country
FAST channel revenues worldwide 2022-2028, by country
Revenue of free ad-supported streaming TV (FAST) channels worldwide in 2022 and 2028, by selected country (in billion U.S. dollars)
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Premium Statistic
Share of FAST platform viewers in the U.S. 2020-2023
Share of FAST platform viewers in the U.S. 2020-2023
Share of free ad-supported streaming TV (FAST) platform viewers in the United States from 2020 to 2023
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Premium Statistic
Share of FAST users in the U.S. 2018-2022, by platform
Share of FAST users in the U.S. 2018-2022, by platform
Share of internet households using selected free ad-supported streaming TV (FAST) services in the United States from 1st quarter 2018 to 1st quarter 2022
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Premium Statistic
Most watched content types on free ad-funded streaming services in the U.S. 2022
Most watched content types on free ad-funded streaming services in the U.S. 2022
Share of consumers watching free ad-supported streaming services in the United States in 2022, by frequently watched content types
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Premium Statistic
Most popular AVOD/FAST services in the U.S. and Canada 2022
Most popular AVOD/FAST services in the U.S. and Canada 2022
Most popular ad-supported video-on-demand (AVOD) and free ad-supported streaming TV (FAST) services in the United States and Canada in 2nd quarter 2022
Advertising spending
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- Premium Statistic Ad revenues of FAST services worldwide 2022-2028
- Premium Statistic Ad revenues of AVOD platforms worldwide 2022, by region
- Premium Statistic Ad revenues of FAST services worldwide 2028, by country
- Premium Statistic Ad revenue of the FAST market in the U.S. 2019-2025
- Premium Statistic TV advertising spending in the U.S. 2023-2027, by type
Advertising spending
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Premium Statistic
Ad revenues of FAST services worldwide 2022-2028
Ad revenues of FAST services worldwide 2022-2028
Advertising revenue of free ad-supported streaming TV (FAST) services worldwide from 2022 to 2028 (in billion U.S. dollars)
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Premium Statistic
Ad revenues of AVOD platforms worldwide 2022, by region
Ad revenues of AVOD platforms worldwide 2022, by region
Advertising revenues of selected ad-supported video-on-demand (AVOD) platforms worldwide in 2022, by region (in million U.S. dollars)
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Premium Statistic
Ad revenues of FAST services worldwide 2028, by country
Ad revenues of FAST services worldwide 2028, by country
Advertising revenue of free ad-supported streaming TV (FAST) services worldwide in 2028, by country (in million U.S. dollars)
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Premium Statistic
Ad revenue of the FAST market in the U.S. 2019-2025
Ad revenue of the FAST market in the U.S. 2019-2025
Advertising revenue of free ad-supported streaming TV (FAST) services in the United States from 2019 to 2025 (in billion U.S. dollars)
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Premium Statistic
TV advertising spending in the U.S. 2023-2027, by type
TV advertising spending in the U.S. 2023-2027, by type
TV advertising spending in the United States from 2023 to 2027, by type (in billion U.S. dollars)
Market leaders
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- Premium Statistic Ad revenues of top ad-supported video streaming services in the U.S. 2022
- Premium Statistic Ad revenue growth of ad-supported video streaming services in the U.S. 2022-2026
- Premium Statistic Top streaming platforms to which ad professionals allocated upfront spend U.S. 2023
- Premium Statistic Number of ads on leading AVOD platforms in the U.S. 2022
- Premium Statistic Leading genres on FAST services in the U.S. 2022, by ad impressions share
Market leaders
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Premium Statistic
Ad revenues of top ad-supported video streaming services in the U.S. 2022
Ad revenues of top ad-supported video streaming services in the U.S. 2022
Advertising revenues of selected ad-supported video streaming services in the United States in 2022 (in billion U.S. dollars)
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Premium Statistic
Ad revenue growth of ad-supported video streaming services in the U.S. 2022-2026
Ad revenue growth of ad-supported video streaming services in the U.S. 2022-2026
Compound annual growth rate (CAGR) of selected ad-supported video streaming services in the United States between 2022 and 2026
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Premium Statistic
Top streaming platforms to which ad professionals allocated upfront spend U.S. 2023
Top streaming platforms to which ad professionals allocated upfront spend U.S. 2023
Leading streaming platforms to which advertising professionals allocated upfront spending in the United States as of March 2023
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Premium Statistic
Number of ads on leading AVOD platforms in the U.S. 2022
Number of ads on leading AVOD platforms in the U.S. 2022
Number of ads on selected ad-supported video-on-demand (AVOD) platforms in the United States in 1st quarter 2022
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Premium Statistic
Leading genres on FAST services in the U.S. 2022, by ad impressions share
Leading genres on FAST services in the U.S. 2022, by ad impressions share
Leading content genres on free ad-supported streaming TV (FAST) services in the United States in 2nd quarter 2022, by share of ad impressions
Consumer insights
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- Premium Statistic Leading attitudes about ads during TV shows and movies in the U.S. 2021-2022
- Premium Statistic Media where adult Gen Zers were the most receptive to ads in the U.S. 2023
- Premium Statistic Popularity of ad-supported streaming content in the U.S. 2022
- Premium Statistic Viewers who would rather watch ads than pay more for ad-free services U.S. 2021-2023
- Premium Statistic Anti-ad viewers preferring to watch ads than pay for ad-free services U.S. 2022
- Premium Statistic Most valued FAST services in the U.S. 2022
- Premium Statistic TV viewers opinions about ads served on AVOD platforms in the U.S. 2021
- Premium Statistic TV viewers accepting of volume of ads during shows on AVOD platforms U.S. 2022
- Premium Statistic Share of TV viewers who pay attention to ads on AVOD platforms in the U.S. 2021
Consumer insights
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Premium Statistic
Leading attitudes about ads during TV shows and movies in the U.S. 2021-2022
Leading attitudes about ads during TV shows and movies in the U.S. 2021-2022
Leading viewer attitudes about ads during TV shows and movies in the United States between June 2021 and December 2022
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Premium Statistic
Media where adult Gen Zers were the most receptive to ads in the U.S. 2023
Media where adult Gen Zers were the most receptive to ads in the U.S. 2023
Media where adult members of Generation Z were the most receptive to advertisements in the United States as of February 2023
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Premium Statistic
Popularity of ad-supported streaming content in the U.S. 2022
Popularity of ad-supported streaming content in the U.S. 2022
Share of consumers who preferred paid ad-free vs. free ad-supported streaming content in the United States as of November 2022
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Premium Statistic
Viewers who would rather watch ads than pay more for ad-free services U.S. 2021-2023
Viewers who would rather watch ads than pay more for ad-free services U.S. 2021-2023
Share of viewers who would rather watch ads than pay more for ad-free video services in the United States from Q2 2021 to Q2 2023
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Premium Statistic
Anti-ad viewers preferring to watch ads than pay for ad-free services U.S. 2022
Anti-ad viewers preferring to watch ads than pay for ad-free services U.S. 2022
Share of anti-ad viewers who would rather watch ads than pay more for ad-free video services in the United States as of November 2022
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Premium Statistic
Most valued FAST services in the U.S. 2022
Most valued FAST services in the U.S. 2022
Leading free ad-supported streaming TV (FAST) services that provide excellent or good value according to consumers in the United States as of June 2022
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Premium Statistic
TV viewers opinions about ads served on AVOD platforms in the U.S. 2021
TV viewers opinions about ads served on AVOD platforms in the U.S. 2021
Opinions of TV viewers about advertising served during shows on selected ad-supported video-on-demand (AVOD) platforms in the United States as of December 2021
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Premium Statistic
TV viewers accepting of volume of ads during shows on AVOD platforms U.S. 2022
TV viewers accepting of volume of ads during shows on AVOD platforms U.S. 2022
Share of TV viewers who think the number of ads served on selected ad-supported video-on-demand (AVOD) platforms is reasonable in the United States as of November 2022
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Premium Statistic
Share of TV viewers who pay attention to ads on AVOD platforms in the U.S. 2021
Share of TV viewers who pay attention to ads on AVOD platforms in the U.S. 2021
Share of TV viewers who pay attention to ads on selected ad-supported video-on-demand (AVOD) platforms in the United States as of December 2021
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