Brand awareness by category in the Netherlands 2023

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63 percent of Dutch respondents answer our survey on "Brand awareness by category" with "Consumer electronics". The survey was conducted in 2023, among 12,150 consumers.Find this and more survey data on brand awareness by category in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Brand awareness by category in the Netherlands as of December 2023

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Number of respondents

12,150 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In which of these categories do you pay particular attention to brands?"

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