Most successful new FMCG products in the Netherlands 2016-2018, by annual turnover
This statistic displays the turnover of the most successful FMCG products introduced in 2016 in the Netherlands from week 33, 2017 to week 32, 2018 (in euros). It shows which products were the most successful two years after their introduction. In this period, Pampers Baby Dry (a relaunch) was the most successful innovation, with a total turnover of more than 20 million euros.