MICE of French companies organized abroad by region of the world 2014
This survey shows the favorite destinations of French companies for carrying out MICEs abroad or in the French overseas departments and territories in 2014, by region. Thus, 88 percent of the companies that organized professional events outside metropolitan France preferred other European countries as destination. 14 percent of the organizers surveyed said they were planning MICE in the Maghreb countries, compared to only six percent in Sub-Saharan Africa.