Share of U.S. online time spent on digital content 2016

Distribution of digital time spent on selected content categories in the United States as of December 2016

ActivityPercentage of usage time
Social 20%
Multimedia 14%
Entertainment - Music 11%
Games 8%
Portals 5%
Retail 5%
Directories/Resources 4%
News/Information 3%
E-mail 3%
Search/Navigation 3%
Instant Messengers 2%
Photos 2%
Lifestyles 2%
Created with Highcharts 7.2.2ActivityPercentage of usage time20%20%14%14%11%11%8%8%5%5%5%5%4%4%3%3%3%3%3%3%2%2%2%2%2%2%2%2%16%16%SocialMultimediaEntertainment - MusicGamesPortalsRetailDirectories/ResourcesNews/InformationE-mailSearch/NavigationInstant MessengersPhotosLifestylesSportsAll Other
0%1%2%3%4%5%6%7%8%9%10%11%12%13%14%15%16%17%18%19%20%21%22%
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Release date

May 2017

Region

United States

Survey time period

December 2016

Special properties

Multi-platform

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Statistics on " Internet usage in the United States "

Other statistics that may interest you Internet usage in the United States

Internet usage

7

Online access

3

Online user demographics

8

Online services usage

5

Mobile internet and apps

6

Social media usage

5

Online and mobile commerce

7

Further related statistics

10

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