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This statistic displays the take up and usage of content marketing among marketers in the United Kingdom (UK) from 2012 to 2017. As of the source's most recent survey, 86 percent of marketers reported using content marketing.
Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017
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Statistics
Content Marketing Institute. (January 12, 2018). Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017 [Graph]. In Statista. Retrieved May 08, 2024, from https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute. "Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017." Chart. January 12, 2018. Statista. Accessed May 08, 2024. https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute. (2018). Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017. Statista. Statista Inc.. Accessed: May 08, 2024. https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute. "Share of Marketers Using Content Marketing in The United Kingdom (Uk) from 2012 to 2017." Statista, Statista Inc., 12 Jan 2018, https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute, Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017 Statista, https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/ (last visited May 08, 2024)
Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017 [Graph], Content Marketing Institute, January 12, 2018. [Online]. Available: https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/