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In 2022, the United Kingdom was the largest digital advertising market in Western Europe with a spending of 29.45 billion euros. Greece was the smallest market, with an expenditure of 276 million euros. The 28 countries presented in the data set had a spending of over 78 billion euros altogether.
Digital advertising spending in Western Europe in 2022, by country (in million euros)
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Statistics
IAB Europe. (May 30, 2023). Digital advertising spending in Western Europe in 2022, by country (in million euros) [Graph]. In Statista. Retrieved May 09, 2024, from https://www.statista.com/statistics/237928/online-advertising-spending-in-western-europe/
IAB Europe. "Digital advertising spending in Western Europe in 2022, by country (in million euros)." Chart. May 30, 2023. Statista. Accessed May 09, 2024. https://www.statista.com/statistics/237928/online-advertising-spending-in-western-europe/
IAB Europe. (2023). Digital advertising spending in Western Europe in 2022, by country (in million euros). Statista. Statista Inc.. Accessed: May 09, 2024. https://www.statista.com/statistics/237928/online-advertising-spending-in-western-europe/
IAB Europe. "Digital Advertising Spending in Western Europe in 2022, by Country (in Million Euros)." Statista, Statista Inc., 30 May 2023, https://www.statista.com/statistics/237928/online-advertising-spending-in-western-europe/
IAB Europe, Digital advertising spending in Western Europe in 2022, by country (in million euros) Statista, https://www.statista.com/statistics/237928/online-advertising-spending-in-western-europe/ (last visited May 09, 2024)
Digital advertising spending in Western Europe in 2022, by country (in million euros) [Graph], IAB Europe, May 30, 2023. [Online]. Available: https://www.statista.com/statistics/237928/online-advertising-spending-in-western-europe/