TV and video access in the UK 2013-2023. by platform type
Between 2013 and 2023, the platforms to access TV content that increased in popularity the most in the UK were SVOD services, despite a small drop to 66 percent of households using it in 2023. By contrast, the share of digital terrestrial households decreased by 20 percentage points during the last decade. Other traditional TV platforms customers as well in favor of video streaming options, such as Netflix, Disney+, and Amazon Prime Video.