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In the United Kingdom, the preference for automated customer service and human interaction when contacting a company varied depending on generation in 2023. Generation Z was most likely to prefer an automated system when it comes to solving simpler issues, with a little less than 70 percent share of respondents. Millennials were most likely to expect human interaction when contacting a company online, with more than 65 percent respondent share.
Share of customers preferring human connection vs. automation in customer service in the United Kingdom (UK) in 2023, by generation
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Other statistics that may interest you Generations in the UK
Demographics
8
- Premium Statistic Population of the UK 1990-2022, by generation
- Basic Statistic Perceived generation of people in the United Kingdom in 2021, by year of birth
- Basic Statistic Generation Alpha population UK 2022 by age and gender
- Basic Statistic Generation Z population UK 2022 by age and gender
- Basic Statistic Millennial population of the UK 2022, by age and gender
- Basic Statistic Generation X population UK 2022 by age and gender
- Basic Statistic Baby Boomer population UK 2022, by age and gender
- Premium Statistic Population of England and Wales 2021, by generation and ethnicity
Politics
6
- Basic Statistic Voting intention in the United Kingdom 2024, by age
- Premium Statistic Share of people who think Brexit was the right or wrong decision 2024, by age group
- Basic Statistic Support for the British monarchy 2023, by age group
- Premium Statistic Most important issues facing Britain according to young voters 2024
- Premium Statistic Share of people who have confidence in the government UK 2022, by generation
- Basic Statistic Share of people who have confidence in the European Union UK 2022, by generation
Economic Situation
5
- Premium Statistic Number of people employed in the UK 1992-2022, by generation
- Premium Statistic Number of people unemployed in the UK 1992-2022, by generation
- Premium Statistic Number of people economically inactive in the UK 1992-2022, by generation
- Basic Statistic Average annual earnings for full-time employees in the UK 2004-2023, by age group
- Basic Statistic Average annual earnings for full-time employees in the UK 2023, by age and gender
Issues and perceptions
7
- Premium Statistic Characteristics of generations in the UK 2022
- Premium Statistic Perceptions on which generation had the best quality of life UK 2022
- Basic Statistic Favorability rating of generations in the UK 2022
- Premium Statistic Percentage of people who identify as being atheist UK 2022, by generation
- Premium Statistic Attitudes toward suicide UK 2022, by generation
- Premium Statistic Attitudes toward casual sex UK 2022, by generation
- Premium Statistic Trust in the press in the United Kingdom (UK) 2022, by generation
Further Content: You might find this interesting as well
Salesforce Research. (September 22, 2023). Share of customers preferring human connection vs. automation in customer service in the United Kingdom (UK) in 2023, by generation [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1428519/human-connection-vs-automation-in-customer-service-uk/
Salesforce Research. "Share of customers preferring human connection vs. automation in customer service in the United Kingdom (UK) in 2023, by generation." Chart. September 22, 2023. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1428519/human-connection-vs-automation-in-customer-service-uk/
Salesforce Research. (2023). Share of customers preferring human connection vs. automation in customer service in the United Kingdom (UK) in 2023, by generation. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1428519/human-connection-vs-automation-in-customer-service-uk/
Salesforce Research. "Share of Customers Preferring Human Connection Vs. Automation in Customer Service in The United Kingdom (Uk) in 2023, by Generation." Statista, Statista Inc., 22 Sep 2023, https://www.statista.com/statistics/1428519/human-connection-vs-automation-in-customer-service-uk/
Salesforce Research, Share of customers preferring human connection vs. automation in customer service in the United Kingdom (UK) in 2023, by generation Statista, https://www.statista.com/statistics/1428519/human-connection-vs-automation-in-customer-service-uk/ (last visited May 19, 2024)
Share of customers preferring human connection vs. automation in customer service in the United Kingdom (UK) in 2023, by generation [Graph], Salesforce Research, September 22, 2023. [Online]. Available: https://www.statista.com/statistics/1428519/human-connection-vs-automation-in-customer-service-uk/