Social media assessment about climate change misinformation 2023

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According to a study conducted in August 2023, Pinterest was the selected social media platform that handled climate change misinformation most successfully, being awarded 12 out of a possible 21 points for having policies that included specific climate change content moderation, having a clear definition of climate misinformation, and reporting such content to coordinated disinformation campaigns, amongst other things. Second ranking TikTok also releases reports on the enforcement of its misinformation policies.

Assessment of select social media platform approaches to climate change misinformation as of August 2023 (index score)

Characteristic	Points x/21
Pinterest*	12
TikTok	9
Meta (Facebook, Instagram)	8
YouTube	6
X/Twitter*	1

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Release date

September 2023

More information

Region

Worldwide

Survey time period

August 24, 2023

Special properties

researchers used the companies’ official, public-facing community guidelines, terms of service, and press releases

Supplementary notes

According to the source: 'Researchers used a 21-point assessment system informed by experts to grade platforms on the comprehensiveness and effectiveness of their policies.'
* with 1 suspended point for lack of data

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