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Despite releasing on the same day, summer blockbusters "Barbie" and "Oppenheimer" have attracted different audiences. Gen Z moviegoers represented 46.6 percent of "Barbie" audience, but less than a quarter of Christopher Nolan's latest movie viewers belonged to that generation. The dual release of "Barbie" and "Oppenheimer" on July 21, 2023, also called "Barbenheimer", garnered a total of 235 million U.S. dollars
Breakdown of "Barbie" and "Oppenheimer" movie theater audience worldwide in 2023, by generation
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BarbenheimerTheWrap. (July 24, 2023). Breakdown of "Barbie" and "Oppenheimer" movie theater audience worldwide in 2023, by generation [Graph]. In Statista. Retrieved May 08, 2024, from https://www.statista.com/statistics/1401691/generation-distribution-of-barbie-oppenheimer-worldwide/
TheWrap. "Breakdown of "Barbie" and "Oppenheimer" movie theater audience worldwide in 2023, by generation." Chart. July 24, 2023. Statista. Accessed May 08, 2024. https://www.statista.com/statistics/1401691/generation-distribution-of-barbie-oppenheimer-worldwide/
TheWrap. (2023). Breakdown of "Barbie" and "Oppenheimer" movie theater audience worldwide in 2023, by generation. Statista. Statista Inc.. Accessed: May 08, 2024. https://www.statista.com/statistics/1401691/generation-distribution-of-barbie-oppenheimer-worldwide/
TheWrap. "Breakdown of "Barbie" and "Oppenheimer" Movie Theater Audience Worldwide in 2023, by Generation." Statista, Statista Inc., 24 Jul 2023, https://www.statista.com/statistics/1401691/generation-distribution-of-barbie-oppenheimer-worldwide/
TheWrap, Breakdown of "Barbie" and "Oppenheimer" movie theater audience worldwide in 2023, by generation Statista, https://www.statista.com/statistics/1401691/generation-distribution-of-barbie-oppenheimer-worldwide/ (last visited May 08, 2024)
Breakdown of "Barbie" and "Oppenheimer" movie theater audience worldwide in 2023, by generation [Graph], TheWrap, July 24, 2023. [Online]. Available: https://www.statista.com/statistics/1401691/generation-distribution-of-barbie-oppenheimer-worldwide/