Global impact of COVID-19 on digital communication strategy 2020, by years
With 43 percent, most respondents state that COVID-19 has accelerated their companies' digital communication strategy between one to four years. On average, COVID-19 has accelerated digital communication strategies by six years. Digital communication refers to any exchange of data that transmits data in digital form. This refers to a wide range of online channels, such as websites, mobile chats, or blogs, which companies utilize to connect to customers, stakeholders, and employees.