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Rakuten Insight, approximately 32 percent of respondents aged 16 to 24 years stated that they found out about functional beverages through social media, vlogs or blog posts. In the same survey, the majority of respondents stated that they tried functional beverages because of the claimed health benefits.
According to a survey conducted by Main channels where consumers found out about functional beverages in Vietnam in 2019, by age
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Rakuten Insight. (February 4, 2020). Main channels where consumers found out about functional beverages in Vietnam in 2019, by age [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1095914/vietnam-main-channels-for-discovering-functional-beverages-by-age/
Rakuten Insight. "Main channels where consumers found out about functional beverages in Vietnam in 2019, by age." Chart. February 4, 2020. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1095914/vietnam-main-channels-for-discovering-functional-beverages-by-age/
Rakuten Insight. (2020). Main channels where consumers found out about functional beverages in Vietnam in 2019, by age. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1095914/vietnam-main-channels-for-discovering-functional-beverages-by-age/
Rakuten Insight. "Main Channels Where Consumers Found out about Functional Beverages in Vietnam in 2019, by Age." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095914/vietnam-main-channels-for-discovering-functional-beverages-by-age/
Rakuten Insight, Main channels where consumers found out about functional beverages in Vietnam in 2019, by age Statista, https://www.statista.com/statistics/1095914/vietnam-main-channels-for-discovering-functional-beverages-by-age/ (last visited May 13, 2024)
Main channels where consumers found out about functional beverages in Vietnam in 2019, by age [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095914/vietnam-main-channels-for-discovering-functional-beverages-by-age/