Popular car brands by gender Germany 2020

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Volkswagen (VW) was the most popular car brand in Germany in 2020, with 19.7 percent of women and 16.2 percent of men preferring this brand. The data is based on a survey conducted in Germany in 2020.

Popular car brands in Germany in 2020, by gender

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Release date

November 2020

More information

Region

Germany

Survey time period

2020

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

Information on sample:
Base: German-speaking population aged 14 and older

Information on total sample:
2020: 23,138 respondents, projection to 70.63 million persons

Information on target group "Women":
2020: projection to 35.79 million persons

Information on target group "Men":
2020: projection to 34.85 million persons

The figures presented refer to the following studies:
2020: VuMA 2021

www.vuma.de/vuma-praxis/die-studie/">here.

The question was posed as follows: "Which brand would you personally probably chose when buying a car?"

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