Meat Substitutes - United Kingdom
- United Kingdom
- Revenue in the Meat Substitutes Market is projected to reach €0.57bn in 2025.
- Revenue is expected to show an annual growth rate (CAGR 2025-2029) of 10.18%, resulting in a projected market volume of €0.84bn by 2029.
- With a projected market volume of €2,006.00m in 2025, most revenue is generated in China.
- In the Meat Substitutes Market, the number of users is expected to amount to 6.0m users by 2029.
- User penetration will be 7.9% in 2025 and is expected to hit 9.3% by 2029.
- The average revenue per user (ARPU) is expected to amount to €116.30.
Analyst Opinion
The Meat Substitutes eCommerce Market in the United Kingdom is witnessing considerable growth, fueled by factors like increasing health consciousness, rising vegetarian and vegan trends, and the convenience of online shopping for diverse meat alternatives.
Customer preferences: Consumers in the United Kingdom are progressively shifting towards plant-based diets, influenced by a growing awareness of environmental sustainability and animal welfare concerns. This trend is further amplified by younger demographics, who prioritize ethical sourcing and transparency in food production. Additionally, innovative marketing strategies and social media influence are driving the adoption of meat substitutes, as consumers seek convenient and tasty alternatives. The rise of flexitarianism is also notable, with many people incorporating meat substitutes into their diets without fully abandoning meat.
Trends in the market: In the United Kingdom, the Meat Substitutes eCommerce Market is experiencing significant growth, driven by a surge in consumer interest in plant-based diets and sustainable food sources. Innovative brands are leveraging eCommerce platforms to reach health-conscious consumers, particularly younger generations who favor convenience and ethical transparency. This shift is accompanied by an increasing prevalence of flexitarianism, prompting retailers to expand their meat substitute offerings. As a result, industry stakeholders must adapt to evolving consumer preferences, enhancing product visibility and promoting sustainable practices to remain competitive in this dynamic market.
Local special circumstances: In the United Kingdom, the Meat Substitutes eCommerce Market is shaped by a confluence of cultural values emphasizing sustainability and health-consciousness, alongside regulatory frameworks promoting environmental responsibility. The UK's diverse culinary landscape encourages innovation in plant-based products, appealing to a broad demographic. Additionally, government initiatives aimed at reducing carbon footprints have spurred interest in alternative proteins. This unique blend of geographical and cultural factors fosters a dynamic market, compelling brands to enhance their online presence and adapt to the rising demand for ethical food choices.
Underlying macroeconomic factors: The Meat Substitutes eCommerce Market in the United Kingdom is significantly influenced by macroeconomic factors such as consumer spending trends, inflation rates, and the overall economic health of the nation. With growing disposable incomes, consumers are increasingly willing to invest in premium plant-based products. Additionally, inflationary pressures on traditional meat prices are prompting shifts towards more affordable and sustainable options. Regulatory initiatives aimed at promoting sustainable agriculture further bolster market growth, while global trends toward environmental consciousness enhance local demand. Consequently, these economic dynamics are shaping a robust and evolving online marketplace for meat substitutes, reflecting changing consumer preferences.
Methodology
Data coverage:
Data refers to B2C enterprises. Figures are based on the sale of physical goods via a digital channel to a private end consumer. This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.Modeling approach / Market size:
Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Statista Consumer Insights Global Survey), data on shopping behavior (e.g., Google Trends, Alibaba Trends), and performance factors (e.g., user penetration, price/product). Furthermore, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, internet penetration, and population. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, internet penetration, and population.Additional Notes:
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the Russia/Ukraine war is considered at a country-specific level.Visión general
- Revenue
- Analyst Opinion
- Sales Channels
- Users
- Global Comparison
- Methodology
- Key Market Indicators