Dairy Products & Eggs - India

  • India
  • Revenue in the Dairy Products & Eggs Market is projected to reach €2,681.00m in 2025.
  • Revenue is expected to show an annual growth rate (CAGR 2025-2029) of 13.31%, resulting in a projected market volume of €4,419.00m by 2029.
  • With a projected market volume of €38,490.00m in 2025, most revenue is generated in China.
  • In the Dairy Products & Eggs Market, the number of users is expected to amount to 47.9m users by 2029.
  • User penetration will be 2.5% in 2025 and is expected to hit 3.2% by 2029.
  • The average revenue per user (ARPU) is expected to amount to €75.62.

Key regions: Germany, Japan, Brazil, United Kingdom, China

 
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Analyst Opinion

The Dairy Products & Eggs eCommerce Market in India is witnessing elevated growth, fueled by increased online shopping, a surge in health consciousness, and the rising demand for diverse dairy offerings, enhancing consumer convenience and accessibility in the sector.

Customer preferences:
Consumers are increasingly prioritizing health and nutrition, leading to a heightened demand for organic and probiotic dairy products, as well as free-range eggs. This trend is particularly pronounced among younger demographics who are more health-conscious and environmentally aware. Additionally, the rise of plant-based alternatives is shaping preferences, with many seeking lactose-free options to accommodate dietary restrictions. The convenience of home delivery through eCommerce platforms is also appealing to busy urban dwellers, further driving growth in the Dairy Products & Eggs eCommerce Market.

Trends in the market:
In India, the Dairy Products & Eggs eCommerce Market is experiencing a surge in demand for organic and probiotic offerings as consumers increasingly focus on health and nutrition. Younger demographics are particularly driving this trend, seeking environmentally-friendly products like free-range eggs. Concurrently, the rise of plant-based alternatives is reshaping consumer preferences, with many opting for lactose-free options to address dietary needs. The convenience of home delivery through eCommerce platforms appeals to busy urbanites, making it crucial for industry stakeholders to innovate and adapt their product offerings to meet these evolving consumer demands.

Local special circumstances:
In India, the Dairy Products & Eggs eCommerce Market is shaped by a rich tapestry of cultural practices and regional preferences surrounding dairy consumption. The country's vast geographic diversity influences the types of dairy products favored in different states, with traditional items like paneer and ghee enjoying popularity alongside modern offerings. Regulatory initiatives promoting organic farming are further catalyzing the shift toward healthier options, while a rising awareness of animal welfare is fueling demand for ethically sourced eggs. This blend of cultural richness and regulatory support is redefining consumer expectations and market dynamics.

Underlying macroeconomic factors:
The Dairy Products & Eggs eCommerce Market in India is significantly influenced by macroeconomic factors such as rising disposable incomes, urbanization, and changing consumer lifestyles. The growing middle class is increasingly prioritizing quality and convenience, driving demand for online dairy shopping. Fiscal policies supporting agricultural productivity and subsidies for dairy farmers enhance supply chain efficiency. Additionally, global trends toward health consciousness and sustainability are reshaping consumer preferences. The interplay of these economic indicators with local traditions creates a dynamic environment for the dairy and egg eCommerce sector, fostering innovation and growth.

Methodology

Data coverage:

Data refers to B2C enterprises. Figures are based on the sale of physical goods via a digital channel to a private end consumer. This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Statista Consumer Insights Global Survey), data on shopping behavior (e.g., Google Trends, Alibaba Trends), and performance factors (e.g., user penetration, price/product). Furthermore, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, internet penetration, and population. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, internet penetration, and population.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the Russia/Ukraine war is considered at a country-specific level.

Visión general

  • Revenue
  • Analyst Opinion
  • Sales Channels
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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