Platform Delivery - Taiwan

  • Taiwan
  • The Platform Delivery market in Taiwan is expected to witness significant growth in the coming years.
  • According to projections, the revenue in this market is set to reach €355.40m in 2024.
  • Moreover, it is anticipated that the market will experience a steady annual growth rate of 6.63% between 2024 and 2028.
  • This growth trajectory is expected to result in a projected market volume of €459.40m by 2028.
  • In terms of user base, the Platform Delivery market in Taiwan is predicted to have 3.9m users users by 2028.
  • This indicates a substantial increase from the user penetration rate of 11.9% in 2024 to an estimated rate of 14.7% by 2028.
  • Furthermore, the average revenue per user (ARPU) in Taiwan's Platform Delivery market is expected to amount to €114.10.
  • This figure showcases the potential for generating significant revenue from each user in the market.
  • When compared globally, it is worth noting that in China is projected to generate the most revenue in the Platform Delivery market, with an estimated revenue of €151,600.00m in 2024.
  • Additionally, in China boasts the highest user penetration rate in the market, with a projected rate of 51.2%.
  • These statistics highlight in China's dominance in the Platform Delivery market sector.
  • Taiwan's platform delivery market is experiencing a surge in demand as online food delivery services become increasingly popular.

Key regions: United States, South Korea, China, Asia, India

 
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Analyst Opinion

The Platform Delivery business model had problems gaining track in the early days around 2012 to 2015. It involves more operating risk with high costs for the delivery and supply logistic and it requires enough population density to be profitable. Today, the market is almost bigger than Restaurant Delivery. This is due to the wide expanse of international players like Uber Eats, using their already existing ride-hailing infrastructure and because of the strong focus of Asian markets on this model. The new models have already taken their share from the existing online marketplaces and created a new premium market segment that will continue to drive growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Visión general

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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