Juices - Algeria

The Juices market in Algeria has been experiencing steady growth in recent years, driven by changing consumer preferences and local special circumstances.

Customer preferences: Algerian consumers have shown an increasing preference for healthier beverage options, including juices. This shift in consumer preferences can be attributed to a growing awareness of the importance of a balanced diet and the health benefits of consuming natural fruit juices. As a result, there has been a significant increase in demand for juices that are made from fresh fruits and contain no artificial additives or preservatives.

Trends in the market: One of the key trends in the Algerian Juices market is the rising popularity of locally sourced and organic juices. Consumers are increasingly seeking out products that are made from locally grown fruits, as they believe these products are fresher and more authentic. This trend is also driven by a desire to support local farmers and promote sustainable agriculture practices. In addition, the demand for organic juices has been growing as consumers become more conscious about the potential health risks associated with consuming products that contain pesticides and other chemicals. Another trend in the market is the increasing availability of a wide variety of juice flavors. Algerian consumers are becoming more adventurous in their taste preferences and are willing to try new and unique flavors. Juice manufacturers have responded to this trend by introducing a range of exotic fruit flavors, such as mango, guava, and passion fruit. This diversification of flavors has helped to attract a wider customer base and meet the evolving preferences of Algerian consumers.

Local special circumstances: The Algerian Juices market is also influenced by local special circumstances. One such circumstance is the abundance of fruit production in the country. Algeria has a favorable climate for fruit cultivation, with a wide variety of fruits grown locally, including oranges, apples, and grapes. This availability of fresh fruits has contributed to the growth of the Juices market, as manufacturers can source high-quality ingredients locally and produce juices that are both fresh and affordable. Another special circumstance is the strong cultural tradition of consuming fruit juices in Algeria. Fruit juices are often consumed as part of daily meals and are considered a healthy and refreshing beverage option. This cultural preference for juices has created a stable demand for these products and has contributed to the growth of the market.

Underlying macroeconomic factors: The growth of the Juices market in Algeria is also influenced by underlying macroeconomic factors. The country has experienced steady economic growth in recent years, which has resulted in an increase in disposable income levels. This rise in disposable income has enabled consumers to spend more on premium and healthier beverage options, such as juices. Additionally, the growing urbanization and changing lifestyles in Algeria have led to an increase in the demand for convenient and ready-to-drink juice products. In conclusion, the Juices market in Algeria is growing due to changing consumer preferences, including a preference for healthier beverage options and a demand for locally sourced and organic juices. The market is also influenced by local special circumstances, such as the abundance of fruit production in the country and the cultural tradition of consuming fruit juices. Underlying macroeconomic factors, such as economic growth and changing lifestyles, have also contributed to the growth of the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.