Pet Food - Austria

Austria

Revenue in the Pet Food market amounts to €0.85bn in 2024. The market is expected to grow annually by 4.51% (CAGR 2024-2029).
In global comparison, most revenue is generated in the United States (€54,820m in 2024).
In relation to total population figures, per person revenues of €93.50 are generated in 2024.
In the Pet Food market, volume is expected to amount to 242.60m kg by 2029. The Pet Food market is expected to show a volume growth of 2.6% in 2025.
The average volume per person in the Pet Food market is expected to amount to 23.4kg in 2024.

Key regions: Russia, Spain, Philippines, United Kingdom, India

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Región

Comparación de regiones

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Analyst Opinion

The Pet Food Market in Austria is experiencing slow growth, impacted by factors such as the current trend towards healthy and natural pet food products, increasing pet ownership, and the convenience of online shopping.

Customer preferences: As pet ownership continues to rise in Austria, there has been a noticeable shift in consumer preferences towards natural and organic pet food products. This trend is driven by a growing awareness of the benefits of a healthy and balanced diet for pets, as well as a desire to provide them with the best possible care. With a focus on quality ingredients and sustainable sourcing, pet owners are increasingly seeking out premium options for their furry companions, reflecting a similar trend in the human food market.

Trends in the market: In Austria, the Pet Food Market is experiencing an upward trend in demand for organic and natural pet food products. This is driven by increasing awareness and concern for pet health and nutrition. Additionally, there is a growing trend of humanization of pets, leading to a preference for high-quality and premium pet food options. As a result, pet food companies are launching new product lines to cater to this demand. This trajectory is significant as it presents opportunities for industry stakeholders to tap into the growing market for healthy and specialized pet food. However, it also poses challenges for traditional pet food manufacturers to adapt to changing consumer preferences. As technology continues to advance, there is potential for the emergence of innovative pet food delivery and customization services, further disrupting the industry.

Local special circumstances: In Austria, the Pet Food market is influenced by the country's strong tradition of pet ownership and the high demand for premium, organic products. This is due to the country's strict regulations on pet food ingredients, which prioritize the health and welfare of animals. Additionally, Austria's location in central Europe makes it a hub for pet food production and distribution, attracting international players to the market. These factors contribute to a competitive and dynamic market, with a wide variety of options for pet owners to choose from.

Underlying macroeconomic factors: The Pet Food Market in Austria is influenced by several macroeconomic factors, such as the country's economic health, global economic trends, fiscal policies, and other financial indicators. For instance, the growing trend of pet ownership and the increasing demand for premium pet food products are driving market growth. Additionally, favorable government regulations and investments in the pet food industry are further boosting market growth. Moreover, the rising disposable income of consumers and their willingness to spend on pet care are also contributing to the growth of the Pet Food Market in Austria.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.