Market Insights Consumer Food Fish & Seafood

Fresh Fish - Ukraine

Ukraine

Revenue in the Fresh Fish market amounts to €1.99bn in 2024. The market is expected to grow annually by 5.65% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€51bn in 2024).
In relation to total population figures, per person revenues of €52.46 are generated in 2024.
In the Fresh Fish market, volume is expected to amount to 66.81m kg by 2029. The Fresh Fish market is expected to show a volume growth of -0.5% in 2025.
The average volume per person in the Fresh Fish market is expected to amount to 1.7kg in 2024.

Key regions: Russia, South Korea, Canada, United States, Philippines

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Región

Comparación de regiones

Moneda

Analyst Opinion

The Fresh Fish Market in Ukraine has seen moderate growth due to factors such as changing consumer preferences, increase in health consciousness, and convenience of online seafood services. The subdued growth rate is impacted by economic uncertainties and fluctuations in seafood prices.

Customer preferences: As consumers become more health-conscious and environmentally aware, there is a growing trend towards sustainably sourced seafood in the Fresh Fish Market of the Fish & Seafood Market within The Food market. This is driven by cultural values and a desire for ethically produced food. Additionally, there is a rise in demand for locally sourced fish, reflecting a preference for supporting local businesses and reducing carbon footprint. This shift in consumer preferences highlights a growing emphasis on sustainable and ethical consumption.

Trends in the market: In Ukraine, the Fresh Fish Market of the Fish & Seafood Market within The Food market is experiencing a shift towards sustainable and responsible fishing practices. This trend is driven by increasing consumer demand for environmentally-friendly products and regulations promoting sustainable practices. The significance of this trend lies in its potential to improve the long-term viability of the fishing industry and protect marine ecosystems. However, the transition to sustainable fishing may pose challenges for industry stakeholders, such as higher costs and the need for new technology and training. Nevertheless, it presents opportunities for market players to differentiate themselves and cater to the growing demand for sustainable fish products.

Local special circumstances: In Ukraine, the Fresh Fish Market of the Fish & Seafood Market within The Food market is heavily influenced by the country's geographical location on the Black Sea and the Dnieper River. This provides easy access to a wide variety of fresh fish and seafood from both local and international sources. Additionally, Ukrainian cuisine has a strong emphasis on seafood, creating a high demand for these products in the local market. Furthermore, the country's regulatory environment has been improving, allowing for easier import and export of seafood products. However, cultural factors such as a preference for traditional fishing methods and local seafood varieties also play a significant role in market dynamics.

Underlying macroeconomic factors: The Fresh Fish Market of the Fish & Seafood Market within The Food market is greatly impacted by macroeconomic factors in Ukraine. The country's national economic health, fiscal policies, and global economic trends all play a crucial role in determining the performance of this market. For instance, a strong economy and stable fiscal policies can lead to increased consumer spending and higher demand for fresh fish, resulting in market growth. On the other hand, a struggling economy and unfavorable fiscal policies can hinder market growth. Additionally, factors such as currency exchange rates, inflation, and trade policies can also have a significant impact on the market's performance. It is important for companies operating in this market to closely monitor and adapt to these macroeconomic factors to stay competitive and achieve sustained growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.