Baby Cereals & Other Dried Baby Food - Austria

  • Austria
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to €17.92m in 2024. The market is expected to grow annually by 5.59% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€1,876m in 2024).
  • In relation to total population figures, per person revenues of €1.97 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 2.38m kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 4.4% in 2025.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.2kg in 2024.

Key regions: Spain, Russia, Japan, India, United States

 
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Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in Austria is experiencing minimal growth, impacted by factors such as shifting consumer preferences and increasing competition. Despite this, the market is still driven by rising health consciousness and the convenience of online purchasing options.

Customer preferences:
The demand for organic and natural baby food products is on the rise in Austria. This trend is driven by the growing awareness among parents about the benefits of a healthy and natural diet for their babies. Additionally, there is a shift towards more sustainable and environmentally friendly options, as consumers are becoming more conscious about the impact of their choices on the planet. This has led to an increase in the availability of organic and locally sourced baby food products in the market.

Trends in the market:
In Austria, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is experiencing a shift towards organic and natural products. This trend is driven by consumer demand for healthier and more sustainable options for their babies. Additionally, there is a growing preference for locally sourced ingredients and homemade baby food. This trend is expected to continue as parents become more conscious about the ingredients in their baby's food and seek out products with transparent labeling. This trend presents opportunities for industry stakeholders to innovate and offer products that cater to these preferences.

Local special circumstances:
In Austria, the Baby Cereals & Other Dried Baby Food Market is heavily influenced by the country's strong cultural emphasis on organic and natural products. This has led to a demand for organic and locally-sourced ingredients in baby food, as well as a focus on sustainability and environmentally-friendly packaging. Additionally, strict regulations on food safety and labeling in Austria have created a high level of trust in the quality of baby food products, further driving market growth.

Underlying macroeconomic factors:
The Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending, population growth, and government policies. Countries with strong economic growth, high consumer purchasing power, and supportive government policies are experiencing higher market demand compared to regions with economic instability and limited government support. Furthermore, the rising birth rates and increasing awareness about the nutritional benefits of baby food products are also contributing to the growth of the market in Austria. Moreover, the increasing number of working women and the growing trend of nuclear families are driving the demand for convenient and nutritious baby food options, further boosting the market's performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Visión general

  • Revenue
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  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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