Hairdresser & Hair Appliances in the U.S. 2017

Topics of the survey

• Hairdresser
• Hairtools and Appliances
• Demographics

• Method: Online Survey
• Survey name: Statista Survey Statista Survey Hairdresser, Hair Appliances and Beauty Treatments 2017
• Region: USA
• Number of respondents: 1,020
• Age of respondents: 18 to 99 years
• Type of respondents: U.S.-residential women older than 18 years, who go at least once per year to a hairdresser, a cosmetician, to manicure, to pedicure, to hair removal or in a beauty clinic
• Survey time period: 27th November to 1st December 2017

• Age
• Disposable household income
• Education
• Occupation
• Marital status
• Frequency of visiting a hairdresser

Hairdresser

• Which of these beauty treatments do you undergo regularly? [hairdresser's]
• Which of these beauty treatments do you undergo regularly? [cosmetician]
• Which of these beauty treatments do you undergo regularly? [manicure]
• Which of these beauty treatments do you undergo regularly? [pedicure]
• Which of these beauty treatments do you undergo regularly? [beauty clinic (e.g. for face lifting or fat reduction treatments)]
• Which of these beauty treatments do you undergo regularly? [hair removal (e.g. waxing or laser treatment)]
• Top-3 (once a week, several times a month, once a month): Which of these beauty treatments do you undergo regularly?
• How often do you have your hair cut? (Regardless of whether it's just trimming the ends or a radical cut.)
• Which services have you already used during a visit to the hairdresser's? [hair coloring (all hair)]
• Which services have you already used during a visit to the hairdresser's? [conditioner]
• Which services have you already used during a visit to the hairdresser's? [hair tint (all hair)]
• Which services have you already used during a visit to the hairdresser's? [hair extension]
• Which services have you already used during a visit to the hairdresser's? [hair washing]
• Which services have you already used during a visit to the hairdresser's? [hair cutting]
• Which services have you already used during a visit to the hairdresser's? [updo]
• Which services have you already used during a visit to the hairdresser's? [radical change of your look]
• Which services have you already used during a visit to the hairdresser's? [trimming the ends]
• Which services have you already used during a visit to the hairdresser's? [streak coloring/highlighting]
• Which services have you already used during a visit to the hairdresser's? [styling]
• Top-3 (always, regularly, often): Which services have you already used during a visit to the hairdresser's?
• Which of the following additional services do you use during a visit to the hairdresser's? [evening makeup]
• Which of the following additional services do you use during a visit to the hairdresser's? [nail coloring]
• Which of the following additional services do you use during a visit to the hairdresser's? [drinks service]
• Which of the following additional services do you use during a visit to the hairdresser's? [head and neck massage]
• Which of the following additional services do you use during a visit to the hairdresser's? [daytime makeup]
• Top-3 (always, regularly, often): Which of the following additional services do you use during a visit to the hairdresser's?
• Have you ever bought professional hair products from the hairdresser?
• Which products did you buy from the hairdresser? [styling gel]
• Which products did you buy from the hairdresser? [deep (hair) conditioner]
• Which products did you buy from the hairdresser? [hair mask]
• Which products did you buy from the hairdresser? [hair oil]
• Which products did you buy from the hairdresser? [hairspray]
• Which products did you buy from the hairdresser? [hair thickening crème]
• Which products did you buy from the hairdresser? [hair wax]
• Which products did you buy from the hairdresser? [heat protection]
• Which products did you buy from the hairdresser? [shampoo]
• Which products did you buy from the hairdresser? [conditioner]
• Top-2 (I take it with each visit, I buy it at regular intervals): Which products did you buy from the hairdresser?
• Incl. all services, such as washing, cutting, blow drying: How much is your visit to the hairdresser's on average? Please do not include products here ... incl. all services, such as washing, cutting, blow drying: How much is your visit to the hairdresser's on average? Please do not include products here.
• And how much on average do you spend on products per visit at the hairdresser's?
• Why do you stick to your regular hairdresser?
• For what reasons would you change your hairdresser?

Hair tools and Appliances

• Which of these hairstyling products do you have at home?
• Which of these brands for hair dryers do you know?
• Which brand is your hair dryer? If you have several, please think of the one that you use most.
• Which of these brands for curling irons or straighteners do you know?
• Which brand is your curling iron? If you have several, please think of the one that you use most.
• Which brand is your flat iron? If you have several, please think of the one that you use most.
• How often do you use the following hairstyling products? [brush (electric)]
• How often do you use the following hairstyling products? [brush (professional)]
• How often do you use the following hairstyling products? [blow dryer]
• How often do you use the following hairstyling products? [flat iron]
• How often do you use the following hairstyling products? [hot rollers]
• How often do you use the following hairstyling products? [curling iron]
• Top-1 ((almost) daily): How often do you use the following hairstyling products?
• How much time do you need on average for your daily hair care and styling?
• Which aspects are important to you in hairstyling products?
• How satisfied are you overall with your hairstyling products? [Brush (electric)]
• How satisfied are you overall with your hairstyling products? [Brush (professional)]
• How satisfied are you overall with your hairstyling products? [blow dryer]
• How satisfied are you overall with your hairstyling products? [flat iron]
• How satisfied are you overall with your hairstyling products? [hot rollers]
• How satisfied are you overall with your hairstyling products? [curling iron]
• Top-2 (very satisfied, rather satisfied): How satisfied are you overall with your hairstyling products?

Demographics

• Age groups
• What is your gender?
• What is your primary language?
• Which race/ethnicity best describes you?
• Are you of Hispanic, Latino or Spanish origin?
• What is the highest level of education you have completed?
• Which of the following categories best describes your employment status?
• Including yourself and all children – how many people usually live in your household?
• Including yourself, how many kids/teens under 18 usually live in your household?
• In what type of community do you live?
• In what state or U.S. territory do you live?
• How much total combined income do all members of your household earn annually? This includes money from jobs; net income from business, farm, or rent; pensions; dividends; interest; social security payments; and any other money.
• What is your occupation?
• What is your marital status?